Case Study

Tomonee
Japan Concierge Service

Client: I Breaz Assets Inc.

Year: 2025

Visual Branding Website Flyer

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Project

Tomonee is a concierge service based in Japan, supporting expats and international residents with tailored assistance for daily life, and cultural navigation. The service is deliberately personal — emphasizing human connection and care, in contrast to automated or AI-driven platforms. The project involved full branding, website design, and a promotional flyer to establish the business and convey its values clearly.

Challenge

As a new business, Tomonee needed to build trust from the outset — especially with a target audience of international professionals living in Japan. The challenge was to design a brand and website that feel elegant, approachable, and genuinely human. It was essential to communicate that clients would be working with a real person, not an app or AI system, while still maintaining a polished and professional image.

Solution

A calm, elegant visual identity was developed, followed by a fast, responsive static website built with the Jigsaw static site generator. The site presents Tomonee as a human-centered, trustworthy service through warm language, clear service descriptions, and real testimonials.

Visual Branding: The brand identity balances elegance with personal warmth, using understated typography and calming colors to convey trust, care, and professionalism.
Static Website with Jigsaw: The site was built using the Jigsaw static site generator, offering fast performance, low maintenance, and full control over structure and layout — ideal for a focused service offering.
Service Overview & Pricing: Pages clearly explain Tomonee’s personal approach to concierge support, from relocation help to daily life assistance, with transparent pricing tiers and example scenarios.
Emphasis on Human Connection: Language and layout intentionally reinforce the idea that this is a person-to-person service — not an algorithm or chatbot. Visitors are invited to reach out and speak directly with a real consultant.
Client Testimonials: Real testimonials were included to give voice to past client experiences and further reinforce the sense of trust and human care.
Printed Flyer Design: A matching print flyer was designed for offline outreach, carrying over the same brand tone and messaging to introduce Tomonee to potential clients in community spaces.